Cuban Invites Fans To Design New Mavs Uniform

DallasBasketball.com
Posted May 13, 2013


Mark Cuban is calling his approach to designing new uniforms for his Dallas Mavericks 'crowd-sourcing.’ Ultimately, of course, a fan getting to be involved in the NBA fashion world will be trying to come up with something 'crowd-pleasing’ as well. (Just no Hefty Bags, OK?)



The Mavs owner announced Monday a “re-do’’ of the club’s uniforms for the 2015-16 campaign. Dallas has been innovative in this area before. (Remember the greyish “Hefty Bag’’ uniforms quickly discarded in 2003? And the P-Diddy influence after that in the all-green unis?)

“The Mavs are going to re-do our uniforms for the 2015-16 season,’’ Cuban writes on his blog, “if we get a unique and original design. What’s the best way to come up with creative ideas? You ask for them. So we are going to crowd-source the design and colors of our uniforms.

“You know what an NBA uniform looks like. You know what the Mavs colors are for today and the past. We want some new ideas that stay true to our logo and at least close to our current color schemes. Show us what you got!’’

It was in the 2001-02 campaign, Mark Cuban's second full season as owner, when Dallas dumped the green from the uniforms and fully employed multiple logos. It seems the logos are staying. But what is coming? More shades of blue? A touch of silver? Back to the old-school green? Zany lettering? Minimalist stuff? Artsy stuff?

“Steve Jobs said “everything is a remix,” wrote Cuban, inviting fans to post the ideas on his BlogMaverick. “Uniforms probably more so than even technology. So we want every post to inspire other ideas and posts.’’

Cuban says there will be no compensation promised for the winning design though he “may even throw in some tickets.’’

It’s not a “contest’’ in the sense that there may be a one-man judge and jury as to the winner. But it’s certainly a chance for a designer to gain fame (if not fortune). And it’s a chance for Dallas’ uniforms to break from the mundane … or to revert to the traditional … all along with Cuban in charge – while hoping we recognize the wishes of the crowd and avoid going Dallas Mavericks full Hefty Bag.



Related Stories
Mavs Free Agency And D-Lord Vs. ESPN?
 -by DallasBasketball.com  May 14, 2013
Thinking Man’s Guide To The Mavs' Pipedream
 -by DallasBasketball.com  May 8, 2013
Assisting Dirk: Mavs Advanced Stats & CP3
 -by DallasBasketball.com  May 21, 2013

PREMIUM SUBSCRIPTION INCLUDES
> Members-only Forums
> Insider Information
> Free Agency &
   Draft News
> Expert Chats

Sign Up Today!

Free Email Newsletter
Don't miss any news or features from DallasBasketball.com. Subscribe to our newsletter to have our newest articles emailed to you on a daily or weekly basis.
Click here for a list of all Team Newsletters.

Add Players to My HotList
Get free email alerts with news about your favorite players. Click name to add to My HotList.
F Dwight Howard (profile)
G Chris Paul (profile)
[View My HotList]
Add Topics to My HotList
Get free email alerts with news about your favorite topics. Click link to add to My HotList.
Basketball > Dallas
Basketball > Southwest Atlanta Christian Ac > Alumni
Basketball > Wake Forest > Alumni
Basketball > West Forsyth HS > Alumni
[View My HotList]